How to Reduce Turnover at Your Home Care Agency
Are your caregivers turning in letters of resignation faster than you can fill their position?
Caregiver turnover is a serious problem for home care agencies across the country, and while you may be in good company, a turnover problem at your agency can mean decreased attention to client care, inability to safely take on new clients, and a decreased reputation within your referral community. In all scenarios, home care caregiver turnover can be detrimental to your bottom line and to your reputation.
Fortunately, you can safeguard your agency from the caregiver turnover crisis. Here are a few ways to keep your caregivers feeling supported, educated, and connected.
1.) Create Pathways to Success
If you don’t place a ladder in front of your caregivers, they won’t attempt to try to climb it.
Effective leadership involves creating trusting relationships with your staff and letting them know that you’re here to help them succeed. Give Them Tools to Succeed
Caregivers leave home care agencies because they don’t feel supported in their positions. They can’t just run to your office when they need something, as they could in skilled care or assisted living community. Instead, they can feel like they are on an island alone in the home of their client, without direct support from you.
Show your commitment to supporting them by:
- Answering emails or phone calls from them within 24 hours (if not sooner)
- Giving them the equipment they need to succeed (gait belts, uniforms, etc.)
- Fix any problems with technology immediately
In short, be responsive. It can be tempting to focus all your attention on clients and their family members (and rightfully so!), but your caregivers should have the same amount of attention as well.
2.) Inspire Them with Education
Caregivers are more likely to stay at a home care agency if they feel like they are getting access to ongoing education. Make a commitment to providing regular access to ongoing education that focuses on client interventions and on ways for your caregivers to feel their best.
Set up monthly training opportunities for your caregivers, hosted by a variety of different professionals throughout the community. Ask a local yoga teacher to lead a class for your team and give tips for incorporating movement into their clients’ days. Have a panel of family members talk about what is important to them and examples of good care that meant a lot to their loved ones. Have a physical therapist come in to give a refresher course on safe transfers and back safety. Schedule out your training for the entire year when possible so that you aren’t scrambling for speakers.
You can also send out a monthly or weekly newsletter that highlights some helpful links to blog posts or videos that could be encouraging and inspiring.
3.) Increase the Connection
Home care agency turnover can be linked back to feelings of isolation and disconnection from the agency. Even though your caregivers are scattered across the city, you can still create feelings of teamwork and camaraderie.
Host meet-ups or holiday celebrations that are separate from training. Send out greeting cards to say thank-you or to celebrate a birthday. Stop by a client’s home with a cup of coffee for the caregiver (ask them their favorite coffee upon hire). Schedule a few caregivers to attend community events with one another, as representatives of your agency. Examples could be community job fairs, a lunch and learn at a referral partner’s facility, or even a community baseball game that you got complimentary tickets to.
In the interview process, get a sense for the caregivers’ long term goals and periodically check-in to see how they are progressing on them.
Want to learn more ways to decrease turnover and increase caregiver satisfaction? Download our Home Care Management Magic guide to find five habits you can start today to make major strides toward creating and sustaining your ideal team.
Hi, my name is Wendell Scott and I help Home Care Agencies who are experiencing high caregiver turnover rates, have trouble coordinating client care and feel frustrated with their team to easily increase efficiency and scale their Home Care business.
I’d like to share with you my Caregiver Recruitment Engine™ framework. In it, are the tools to help you develop a system to easily attract & hire caregivers (aka a repeatable system for recruiting quality staff), so you can organize your process, reliably recruit new caregivers and efficiently scale your home care team.